As a sales rep you are always looking to grow and build new business strategies to help excel the company's business goals and your own career path. But how can you do that?
Most sales reps understand their sales territory but struggle to find new markets. If you are a Pharma sales rep that needs help with expanding your KOL contact list, SpeakerBook can help.
Let's use an example that I’m a sales rep for Pfizer and I am in charge of the product Ibrance for all of Southern California (just an example I do not work for Pfizer). My company may have given me an excel document or a contact list for the KOLs in my local markets but I have no information on what KOLs are actively using Ibrance product throughout the country.
1. Select your speciality in the SpeakerBook App.
2. Choose the “Meals” category and the “ RX Product” that you represent.
3. Choose the territories (states) that you would like to research for new sales expansion.
4. Review the generated list of states on the product that you selected.
5. Choose the most active states to expand your product to the best territories.
SpeakerBook’s tools give you access to other territories around the country to see what markets are more active than others. This state by state list generation gives you an overview of the total active KOLs per region. Find the most active sales territories. Once you have the locations that are most impactful to you and your organization's goals you can start to build a sales strategy around the new territories to target.
To take your research one step further you can also search your competitors RX products to see the KOLs that are speaking to other companies' sales reps. SpeakerBooks list of competitor KOLs can be used in your sales strategy. Target compedier KOL for the products that you represent to see what KOLs your competition is speaking with.
SpeakerBook gives you an industry overview of the exact RX products and KOLs that matter to you and your sales goals. Download the SpeakerBook App today in the Apple App Store today.